Rumors of the SEO industry’s death have been greatly exaggerated. Every once in a while, a marketing expert will proclaim that SEO is dying, generating headlines across the digital marketing world.
But SEO is not dying – it is changing. There is a reason why the industry is worth roughly $80 billion. Millions of individuals and businesses spend about $500 a month to boost traffic, increase conversions, and generate sales.
One of the most popular strategies today for businesses, marketers, and content creators are SEO affiliate and marketing programs. This is passive income tactic can jumpstart revenues by as much as 30 percent – this is no small potatoes! But how do some of the best SEO affiliate programs work?
Let’s find out the process and some of the best programs in 2021.
How Do SEO Affiliate Programs Work?
There are many factors that go into how Google ranks websites in its SERPs. Authority, optimized content, technical SEO, and links. If your website contains all of these aspects – and more – you will rank high. And, thus, you will be appealing to reputable sources who want a backlink.
SEO affiliate marketing is simple: You add a product link in your content and earn a commission when someone clicks on the link and buys the item, service, or subscription.
There are two routes to take: do some outreach on your own or enroll in one of the best SEO affiliate programs. The former consists of lots of legwork, while the latter is a more simplified approach.
You sign up for a program, chose what you want to promote, receive affiliate links, place them on your website, and get paid. Everything is up to you, from the niche to the target audience. If you rank near the top organically, you can earn a handsome income.
Benefits of Using SEO Affiliate Programs
There is a treasure trove of benefits for using SEO affiliate programs.
One of the chief advantages is that affiliates will enhance your reputation. By partnering with a blogger or website, consumers will be wowed by the names involved.
An affiliate program can scale your traffic a lot faster than taking other marketing routes. It generates a sort of halo effect with more eyeballs reading your content, clicking on links, and navigating webpages.
In an age of belt-tightening, SEO affiliate programs are cost-effective for both users – the brand and the website.
Many SEO affiliate programs have also done an incredible job of enhancing their features: higher commissions, faster payouts, and more tools at your disposal. Also, cookie durations are at minimum 30 days to garner revenue up to 30, 60, 90, or 120 days after the user clicks on the link.
Everyone needs a little extra income, and if you are running an authoritative website, this is passive money that can be put to good use.
Our Top 3 SEO Affiliate Programs For 2021
A quick Google search will yield dozens of SEO affiliate programs. For newcomers, it can be challenging to peruse through the results and spotting the best one. But it is essential to differentiate between the right one and the best one. Put simply, you should want a program that is tailored to your needs rather than a service that features all the bells and whistles.
Here are three top SEO affiliate programs for 2021:
SEMrush: Best for Marketers
If you ask anyone in the industry what a top SEO affiliate program for bloggers is, you will inevitably be told SEMRush. This service, which begins at $0 and goes as high as $449.95 per month, is used by about five million people. But why? It offers a highly recommended SEO toolkit that contains:
- Keyword analytics
- Position tracking
- Organic research
- Backlink analysis
- Brand monitoring
- Users can launch new programs, comb through reports, and monitor results.
Pros of SEMRush affiliate program:
- 40 percent recurring commission for the lifetime.
- A “First Cookie Wins” model – if somebody initially clicks on your link and then hits another source’s affiliate link to complete a transaction, you will receive the commission.
- Cookie life is ten years.
- You are given two payment options: PayPal (threshold is $50) and a wire transfer (minimum limit is $1,000).
- Users are provided access to promotional materials in nine different languages.
Cons of SEMRush affiliate program:
- Websites that promote coupons are prohibited.
- Some people find the “First Cookie Wins” model to be a drawback because what happens if you offered better content, but the customer already visited another website with the same affiliate link first?
- Competition is limited to organic rankings.
SEOPressorAffiliate Program: Best for Bloggers
SEO Pressor is often described as one of the top WordPress plugins for SEO, mainly because of its simple on-page SEO. But its SEO tools affiliate programs are beneficial for website owners who do not possess comprehensive digital marketing skills or experience.
- Instant suggestions that can better optimize your content.
- Technical support that can create crawl directives or produce a sitemap.
- Link management to maintain your infrastructure of affiliate links.
- You can import data from other SEO plugins using SEOPressor Data Importer.
- Integrate your social media channels with your affiliate program.
SEO Pressor, with a price tag of $9 per month, is popular for the many different features it offers that are critical to excel in SEO, whether you are a novice or a seasoned veteran. SEOPressor is a critical service if search rankings, traffic, and ad revenue generated by your pages are of the utmost importance to your website.
Pros of SEOPressor affiliate program:
- Earn up to 50 percent in monthly affiliate commission payments.
- Receive a payout every month.
- Gain access to logos, banners, media kits, and email marketing campaign resources.
- Maintains high-quality affiliate brands, such as M1 Finance, Coinbase, DraftKings, Udacity, and Tripadvisor.
- Possesses a celebrated dedicated support team.
Cons of SEOPressor affiliate program:
- Cookie duration is unknown.
- There is no free version of the SEOPressor affiliate program.
- Updates are infrequent, and many users have reported a lack of notifications from their administrative dashboard.
SERPStat: Best for Bloggers and Marketers
Are you planning to promote cost-effective SEO tools? The Serpstat affiliate program might be something you want to consider over its other competitors. The affiliate program maintains a broad array of features to ensure you can advance in this area:
- Keyword analytics
- Backlink analysis
- Analyze keyword trends
- Site audits
- Competitor research
But what separates itself from its competitors is the commission scheme. For example, if you generate up to three payments, you will earn a five percent commission. Or, if you generate 21 payments, you will get a 30 percent commission.
Pros of SERPStat affiliate program:
- Promotes regular special discounts.
- The speed of its features is fast and thorough, including the website auditing tool (it does not slow down your computer).
- Offers users a Google Chrome extension, perfect for on-page SEO parameters and domain analysis.
- Provides good tips for content marketing ideas using search queries.
- A comprehensive database that is user-friendly and outlined logically.
Cons of SERPStat affiliate program:
- Pricing plans can be non-competitive when it comes to monthly data allocations.
- Based on client reviews, dependable customer support is irregular.
The Best SEO Affiliate Program Winner Is
Let’s be honest: there are so many SEO affiliate programs out there that it can difficult to pinpoint the right programs and platforms for you. Everything depends on budgets, needs, and niche. But SEMRush is the best SEO affiliate program for earning extra income, considering its ease-of-use, prevalence in the marketplace, and competitive pricing. When five million people are using your service, you must be doing something right!
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